Collection: LOVE LINER

Everything begins in Shibuya – where Japanese tradition meets modern creativity.I nspired by the energy of Tokyo, Love Liner combines centuries-old Japanese craftsmanship with contemporary design. At its heart is a precision brush, crafted in a traditional workshop with exceptional care and attention to detail. Highly pigmented, long-lasting formulas meet effortless application, making the perfect eyeliner accessible to everyone.

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PENCIL CREAM FIT OVALCORE EXTRA-FINE
The creamy Japanese formula glides smoothly over the skin for precise definition.
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PENCIL CREAM FIT OVALCORE
Long-lasting and smudge-resistant, the pencil is ideal for defining eyes and lips – from natural to bold.
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LIQUID EYELINER 0.1 MM
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REFILL LIQUID EYELINER
The practical refill system extends the life of your eyeliner and helps reduce unnecessary waste.
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ABOUT LOVE LINER

The brand stands for high-quality eye makeup with professional performance, while remaining easy and accessible to everyone. At its heart is the idea of bringing joy through makeup and empowering individual self-expression.

JAPAN’S NUMBER ONE EYELINER

Love Liner is one of Japan’s leading eyeliner brands, with over 2.5 million eyeliners sold in the country. This success reflects the brand’s strong position in the Japanese market.

ARTISANAL APPROACH

Love Liner combines traditional Japanese craftsmanship with modern precision. The traditional “Temomi” technique from Nara creates the perfect balance of flexibility and firmness, ensuring precise and comfortable application.